Post India’s partition in the 1940’s Mr. Fakirchand Anand moved from Sayalkot to Pune and opened a watch retail shop by the name of Alka watch Company. This first step was the beginning of the journey of the Anand family in the watch industry which today has grown leaps and bounds with its nationwide presence.
In July 1959 the second generation entered and his son Mr. Ved Kumar Anand moved to Mumbai and took to journalism for the horological trade industry. He founded ‘Trade Post – The International Watch & Clock Magazine’ along with Mr. Mihir S. Kharod and started their office at Nariman point, Fort. Due to his untimely death, his partner took the reigns in his hand and today, 63+ years in the running, it is regarded as a highly revered magazine that centres itself around the horology industry and the various markets spread across India and the world. Mr. Hemal M. Kharod along with his team, continue to assist in the successful running of the publication.
In 2004, the forth Generation Mr. Vivek Anand was already geared up to reign & continue the powerful legacy. Baywatch® as a brand under him then reached new heights and has a strong onlineand offline presence through its distributor network. With progressive thinking and having andenhancing the current factory setup, he started manufacturing watches for other brands and now isrenowned as one of the best OEM/ODM watch manufacturers in the country. Soon Anand Enterprises became a prominent supplier to leading retail giants and MBO’s like Future group, Reliance retail and many more. With dedicated focus and updated technology keeping current trends of the international market in mind, the wings spread to manufacturing for leading brands in UAE, Sri Lanka, Bangladesh, Australia, Canada and many more countries.